GoGirl Female Urination Device

This simple $7 product gives women the option of standing when taking a "natural break." That's right, no more squatting in the poison ivy or sitting in the disgusting restroom at a gas station. The GoGirl funnel is made of soft, pliable, medical-grade silicone. It can be rinsed, washed or shaken out after use, folded into its compact 3.75-inch-long (9.5-cm) tube and reused over and over. Company founder Sarah Dillon says the opening at the end is large enough so that urine will never back up. She reports sales as high as 20,000 units per week since her January start-up. Dillon donates GoGirls to American woman in the Iraq and Afghanistan war zones and is developing a camouflage version especially for them. In fact, she's taking this U.S.-made product worldwide and will be providing a white version, renamed StandUp, for the medical market. http://www.go-girl.com